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CONVERSION INTELLIGENCE PLATFORM
⚙️ Setup Required Endpoints Live
Clicks Today
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Funnel entries tracked
Conversions
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Cake postbacks received
Postbacks Fired
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Relays sent to platforms
Signal Match Rate
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Click → conversion match

⚡ Vantage Setup Checklist

Complete these steps to go fully live and start replacing RedTrack.

✓
Endpoints live — /api/vantage/click, /api/vantage/postback/cake are ready to receive data
✓
Database tables created — vantage_clicks + vantage_postbacks SQLite tables ready
2
Add vantage-tracker.js to funnels — Drop <script src="/vantage-tracker.js"></script> in each funnel's <head>
3
Set Cake postback URL — In Cake, set global postback to: https://roofing.brand.phixxi.com/api/vantage/postback/cake?s2={s2}&revenue={payout}&offer_id={offer_id}
4
Facebook CAPI — Set FB_PIXEL_ID + FB_ACCESS_TOKEN env vars on server to activate relay
5
Google Ads Offline Conversions — Set GOOGLE_ADS_DEVELOPER_TOKEN + GOOGLE_ADS_CUSTOMER_ID env vars
6
Validate + cut RedTrack — Run parallel for 1-2 weeks, confirm signal parity, then kill RedTrack subscription
Click Log
Time Source Click ID Status
🎯
Add vantage-tracker.js to funnels to start capturing clicks
Postback Relay Log
Time Platform Event Status
📡
Postbacks will appear here once Cake conversion URL is configured
Platform Relay Status
📘 Facebook CAPI Token Needed
Set FB_PIXEL_ID + FB_ACCESS_TOKEN env vars on the dashboard server to activate server-side conversion relay.
🔴 Google Ads Token Needed
Set GOOGLE_ADS_DEVELOPER_TOKEN + GOOGLE_ADS_CUSTOMER_ID to enable offline conversion upload via gclid.
📰 NewsBreak No Postback API
NewsBreak doesn't expose a server-side postback API. Tracked via their dashboard pixel only. Clicks are still logged here.